Rusk County, WI

County

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    2024 Population
    14,179
    US Senator
    Ron Johnson
    Republican Party
    US Senator
    Tammy Baldwin
    Democratic Party
    2024 Median Age
    49.2
    0.204% 1-year increase
    2024 Poverty Rate
    13.1%
    4.98% 1-year increase
    2024 Median Household Income
    $59,944
    2.78% 1-year growth
    2024 Median Property Value
    $163,400
    7.5% 1-year growth
    2024 Employed Population
    6,119
    0.923% 1-year decline

    About

    None of the households in Rusk County, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

    99.5% of the residents in Rusk County, WI are U.S. citizens.

    In 2024, the median property value in Rusk County, WI was $163,400, and the homeownership rate was 77.9%.

    Most people in Rusk County, WI drove alone to work, and the average commute time was 26.9 minutes. The average car ownership in Rusk County, WI was 2 cars per household.

    Population & Diversity

    Rusk County, WI is home to a population of 14.2k people, from which 99.5% are citizens. As of 2024, 1.09% of Rusk County, WI residents were born outside of the country (155 people).

    In 2024, there were 58.6 times more White (Non-Hispanic) residents (13.2k people) in Rusk County, WI than any other race or ethnicity. There were 225 Two Races Excluding Other, & Three or More Races (Non-Hispanic) and 172 Two Races Including Other (Non-Hispanic) residents, the second and third most common ethnic groups.

    Citizenship

    99.5%
    2024 Citizenship
    99.7%
    2023 Citizenship

    As of 2024, 99.5% of Rusk County, WI residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Rusk County, WI was 99.7%, meaning that the rate of citizenship has been decreasing.

    The following chart shows US citizenship percentages in Rusk County, WI compared to that of it's neighboring and parent geographies.

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    Race and Ethnicity

    The 3 largest ethnic groups in Rusk County, WI
    1. White (Non-Hispanic)
      13.2k ± 53
    2. Two Races Excluding Other, & Three or More Races (Non-Hispanic)
      225 ± 37
    3. Two Races Including Other (Non-Hispanic)
      172 ± 54
    2.09%
    Hispanic Population
    296 people

    In 2024, there were 58.6 times more White (Non-Hispanic) residents (13.2k people) in Rusk County, WI than any other race or ethnicity. There were 225 Two Races Excluding Other, & Three or More Races (Non-Hispanic) and 172 Two Races Including Other (Non-Hispanic) residents, the second and third most common ethnic groups.

    2.09% of the people in Rusk County, WI are hispanic (296 people).

    The following chart shows the 8 races represented in Rusk County, WI as a share of the total population.

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    Global Diversity

    The PUMS dataset is not available at the County level, so we are showing data for Wisconsin.
    Most Common Origin
    1. Mexico
      90,085 ± 7,313 people
    2. India
      22,216 ± 3,653 people
    3. China
      14,090 ± 2,911 people

    In 2024, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 90,085 Wisconsin residents, followed by India with 22,216 and China with 14,090.

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    Foreign-Born Population

    1.09%
    2024 Foreign-Born Population
    155 people
    0.891%
    2023 Foreign-Born Population
    126 people

    As of 2024, 1.09% of Rusk County, WI residents (155 people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Rusk County, WI was 0.891%, meaning that the rate has been increasing.

    The following chart shows the percentage of foreign-born residents in Rusk County, WI compared to that of it's neighboring and parent geographies.

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    Veterans

    Most Common Service Period
    1. Vietnam
      368 ± 71
    2. Gulf War (1990s)
      186 ± 67
    3. Gulf War (2001-)
      171 ± 54

    Rusk County, WI has a large population of military personnel who served in Vietnam, 1.98 times greater than any other conflict.

    The chart shows the distribution of veterans by conflict in Rusk County, WI.

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    Health

    94.3% of the population of Rusk County, WI has health coverage, with 36.5% on employee plans, 22.2% on Medicaid, 18.9% on Medicare, 15% on non-group plans, and 1.8% on military or VA plans.

    Primary care physicians in Rusk County, WI see 2,018 patients per year on average, which represents a 0% change from the previous year (2,018 patients). Compare this to dentists who see 1419 patients per year, and mental health providers who see 1414 patients per year.

    By gender, of the total number of insured persons, 51.5% were men and 48.5% were women.

    Patient to Clinician Ratios

    2,018 to 1
    Patient to Primary Care Physician Ratio in Rusk County, WI

    Primary care physicians in Rusk County, WI see an average of 2,018 patients per year. This represents a 0% change from the previous year (2,018 patients).

    The following chart shows how the number of patients seen by primary care physicians has been changing over time in Rusk County, WI in comparison to its neighboring geographies.

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    Health Care Diversity

    In 2024, insured persons according to age ranges were distributed in 21.2% under 18 years, 15.1% between 18 and 34 years, 38.3% between 35 and 64 years, and 25.4% over 64 years.

    By gender, of the total number of insured persons, 51.5% were men and 48.5% were women.

    The following chart shows the number of people with health coverage by gender.

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    Uninsured People

    5.68%
    Uninsured
    36.5%
    Employer Coverage
    22.2%
    Medicaid
    18.9%
    Medicare
    15%
    Non-Group
    1.8%
    Military or VA

    Between 2023 and 2024, the percent of uninsured citizens in Rusk County, WI declined by 11.4% from 6.4% to 5.68%.

    The following chart shows how the percent of uninsured individuals in Rusk County, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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    Health Outcomes

    Indicator

    In 2025, the average number of mentally unhealthy days reported in past 30 days (age-adjusted) was 5.56 in Rusk County, WI.

    The graphic shows the trend of the indicator in Rusk County, WI.

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    Health Behaviors

    Indicator

    In 2025, the percentage of the adult population (age 18 and older) that reports a body mass index (BMI) greater than or equal to 30 kg/m2 (age-adjusted) was 36.8% in Rusk County, WI.

    The graphic shows the trend of the indicator in Rusk County, WI.

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    Clinical Care

    Indicator

    In 2025, the percentage of population under age 65 without health insurance was 7.93% in Rusk County, WI.

    The graphic shows the trend of the indicator in Rusk County, WI.

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    Economy

    The economy of Rusk County, WI employs 6.12k people. In 2024, the largest industries in Rusk County, WI were Manufacturing (1,514 people), Health Care & Social Assistance (811 people), and Retail Trade (751 people), and the highest paying industries were Utilities ($62,500), Information ($60,859), and Transportation & Warehousing, & Utilities ($58,618).

    Occupations

    6.12k
    2024 Value
    ± 287
    −0.923%
    1 Year decline
    ± 6.78%

    From 2023 to 2024, employment in Rusk County, WI declined at a rate of −0.923%, from 6.18k employees to 6.12k employees.

    The most common job groups, by number of people living in Rusk County, WI, are Production Occupations (989 people), Management Occupations (591 people), and Sales & Related Occupations (479 people). This chart illustrates the share breakdown of the primary jobs held by residents of Rusk County, WI.

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    Unemployment Insurance Claims

    Data is only available at the state level. Showing data for Wisconsin.

    This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

    The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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    Employment by Industries

    6.12k
    2024 Value
    ± 287
    −0.923%
    1 Year decline
    ± 6.78%

    From 2023 to 2024, employment in Rusk County, WI declined at a rate of −0.923%, from 6.18k employees to 6.12k employees.

    The most common employment sectors for those who live in Rusk County, WI, are Manufacturing (1,514 people), Health Care & Social Assistance (811 people), and Retail Trade (751 people). This chart shows the share breakdown of the primary industries for residents of Rusk County, WI, though some of these residents may live in Rusk County, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

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    Median Earnings by Industry

    $50,124
    Median earning men ± $2,538
    $34,051
    Median earning women ± $1,475

    The industries with the best median earnings for men in 2024 are Finance & Insurance, & Real Estate & Rental & Leasing ($85,208), Information ($73,889), and Wholesale Trade ($60,625).

    The industries with the best median earnings for women in 2024 are Wholesale Trade ($53,571), Transportation & Warehousing, & Utilities ($47,708), and Public Administration ($46,429).

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    Employment by Industry Sector

    Data is only available at the state level. Showing data for Wisconsin.
    Y-Axis
    1.6%
    Year-over-year growth
    Employment change between February 2022 and February 2023

    As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

    Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

    The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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    Establishments by Size

    The industries with the most establishments
    1. 30
      Other Services (except Public Administration)
    2. 27
      Accommodation and Food Services
    3. 24
      Construction

    The visualization shows the distribution of establishments by industry and by size according to the number of employees.

    The visualization shows the number of establishments and its share across establishment sizes.

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    Payroll by Industry Sector

    The industries with the highest total annual payroll
    1. $64.2k
      Manufacturing
    2. $30.7k
      Health Care and Social Assistance
    3. $18.4k
      Retail Trade

    The chart shows the total annual payroll and the average annual payroll by industry.

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    Civics

    In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

    Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

    US Senators from Wisconsin

    Senatorial voting results are only available at the state level. Showing data for Wisconsin.
    Ron Johnson
    Senator from Wisconsin3
    Assumed office on January 3, 2011
    Tammy Baldwin
    Senator from Wisconsin1
    Assumed office on January 3, 2013

    Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

    In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

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    Housing & Living

    The median property value in Rusk County, WI was $163,400 in 2024, which is 0.491 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $152,000 to $163,400, a 7.5% increase. The homeownership rate in Rusk County, WI is 77.9%, which is higher than the national average of 65.2%.

    People in Rusk County, WI have an average commute time of 26.9 minutes, and they drove alone to work. Car ownership in Rusk County, WI is approximately the same as the national average, with an average of 2 cars per household.

    In 2025, 12.6% of the population was living with severe housing problems in Rusk County, WI. From 2014 to 2025, the indicator declined 2.39%.

    Property

    $163,400
    Median Property Value 2024
    ±$5,993
    $4,948
    Median Property Taxes
    ±$256

    The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Rusk County, WI the largest share of households pay taxes in the $800 - $1,499 range.

    The chart underneath the paragraph shows the property taxes in Rusk County, WI compared to it's parent and neighbor geographies.

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    Rent vs Own

    77.9%
    Homeownership
    2024
    64%
    Homeowners with Mortgage
    2024

    In 2024, 77.9% of the housing units in Rusk County, WI were occupied by their owner. This percentage grew from the previous year's rate of 77.5%.

    This chart shows the percentage of owner in Rusk County, WI compared it's parent and neighboring geographies.

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    Household Income

    Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
    $59,944
    Median Household Income
    ± $2,781
    6.36k
    Number of Households
    ± 317

    In 2024, the median household income of the 6.36k households in Rusk County, WI grew to $59,944 from the previous year's value of $58,322.

    The following chart displays the households in Rusk County, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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    Wage Distribution

    The closest comparable wage GINI for Rusk County, WI is from Wisconsin.
    0.439
    2024 Wage GINI in Wisconsin
    0.441
    2023 Wage GINI in Wisconsin

    In 2024, the income inequality in Wisconsin was 0.439 according to the GINI calculation of the wage distribution. Income inequality had a 0.364% decline from 2023 to 2024, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.474. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

    This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

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    Commuter Transportation

    Most Common Commute in 2024
    1. Drove Alone (77.5%)
    2. Carpooled (10.8%)
    3. Worked At Home (9.17%)

    In 2024, 77.5% of workers in Rusk County, WI drove alone to work, followed by those who carpooled to work (10.8%) and those who worked at home (9.17%).

    The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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    Commute Time

    26.9 minutes
    Average Travel Time

    Using averages, employees in Rusk County, WI have a longer commute time (26.9 minutes) than the normal US worker (26.4 minutes). Additionally, 4.24% of the workforce in Rusk County, WI have "super commutes" in excess of 90 minutes.

    The chart below shows how the median household income in Rusk County, WI compares to that of it's neighboring and parent geographies.

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    Car Ownership

    2 cars
    Average Number

    The following chart displays the households in Rusk County, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Rusk County, WI have 2 cars.

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    Severe Housing Problems

    In 2025, 12.6% of the population was living with severe housing problems in Rusk County, WI. From 2014 to 2025, the indicator declined 2.39%.

    The graph shows the trend of the percentage of the population living with severe housing problems.

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    Poverty & Diversity

    13.1% of the population for whom poverty status is determined in Rusk County, WI (1.83k out of 14k people) live below the poverty line, a number that is higher than the national average of 12.5%. The largest demographic living in poverty are Females 25 - 34, followed by Females 55 - 64 and then Females 18 - 24.

    The most common racial or ethnic group living below the poverty line in Rusk County, WI is White, followed by Black and Two Or More.

    The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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    Children in Poverty

    In 2025, 20.8% of the children was living in poverty in Rusk County, WI. From 2014 to 2025, the indicator declined 5.1%.

    The graph shows the trend of the percentage of the children living in poverty.

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    Crimes & Accidents

    Indicator

    In 2022, the number of reported violent crimes offenses per 100,000 population was 184 in Rusk County, WI. From 2014 to 2022, the indicator grew 65.1% per 100,000 population.

    The graph shows the trend in the number of reported violent crimes offenses per 100,000 population.

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