Other General Merchandising, Sales, & Related Marketing Operations

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Total Degrees
Awarded in 2024

223

declining 1.33%

Median In-State
Public Tuition

$7,344

growing 2.6%

Median Out-of-State
Private Tuition

$41,782

growing 251%

Average Wage

$112,167

growing 2.15%

People in Workforce

12.5M

growing 2.33%

Average Employee Age

44.1

growing 0.119%

About

In 2024, the locations with the highest concentration of Other General Merchandising, Sales, & Related Marketing Operations degree recipients are Columbia, MO, Atlanta, GA, and Louisville, KY. In 2024, the locations with a relatively high number of Other General Merchandising, Sales, & Related Marketing Operations degree recipients are Devils Lake, ND, Somers, WI, and Jefferson City, MO. The most common degree awarded to students studying Other General Merchandising, Sales, & Related Marketing Operations is a certificate of at least 1 but less than 2 academic years.

Business General Sales, Merchandising, & Marketing Operations

Institutions

Information about the types of higher education institutions that grant degrees in Other General Merchandising, Sales, & Related Marketing Operations and the types of students that study this field. University of Missouri-Columbia awards the most degrees in Other General Merchandising, Sales, & Related Marketing Operations in the US, but Wade College and Sullivan University have the highest percentage of degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations.

Tuition costs for Other General Merchandising, Sales, & Related Marketing Operations majors are, on average, $7,344 for in-state public colleges, and $41,782 for out of state private colleges.

The most common sector, by number of institutions, that offers Other General Merchandising, Sales, & Related Marketing Operations programs are Public, 4-year or above institutions (10 total). The most common sector, by number of degrees awarded, is Public, 4-year or above (151 completions).

Institutions

Institution with the Most Degrees Awarded in Other General Merchandising, Sales, & Related Marketing Operations (2024)

University of Missouri-Columbia
95 degrees awarded
Georgia State University
30 degrees awarded
Sullivan University
28 degrees awarded

The most common sector, by number of degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations, is Public, 4-year or above (151 completions in 2024).

The following chart shows the share of universities that offer Other General Merchandising, Sales, & Related Marketing Operations programs, by the total number of completions, colored and grouped by their sector.

Tuition Costs for Common Institutions

$7,344

Median In-State Public

$41,782

Median Out of State Private

University of Missouri-Columbia has the most Other General Merchandising, Sales, & Related Marketing Operations degree recipients, with 95 degrees awarded in 2024.

The following bar chart shows the state tuition for the top 5 institutions with the most degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations.

Specialized Colleges

Highest Concentration Institution

Out of all institutions that offer Other General Merchandising, Sales, & Related Marketing Operations programs and have at least 5 graduates in those programs, Wade College has the highest percentage of degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations, with 14.1%.

Degrees Awarded by County

Counties with the Most Degrees Awarded in Other General Merchandising, Sales, & Related Marketing Operations

Boone County, MO
95 degrees awarded
Fulton County, GA
30 degrees awarded
Jefferson County, KY
28 degrees awarded

This map shows the counties in the United States colored by the highest number of degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations by year.

Employment

Information on the businesses and industries that employ Business graduates and on wages and locations for those in the field.

The average salary for Business majors is $112,167 and the most common occupations are Accountants & auditors, Other managers, and Financial managers.

The industry that employs the most Business majors is Elementary & secondary schools, though the highest paying industry, by average wage, is Internet publishing, broadcasting & web search portals.

Yearly Income for Common Jobs

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

$112,167

Average Wage in Workforce

± $790

2.15%

1 Year Growth

± 0.984%

The average salary for Business majors is $112,167 and the most common occupations are Accountants & auditors, Other managers, and Financial managers.

This chart shows the average annual salaries of the most common occupations for Business majors.

Highest Paying Locations

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

Highest Paying Pumas

This map shows the public use micro areas (PUMAs) in the United States colored by the average salary of Business majors.

Note that the census collects information tied to where people live, not where they work. It is possible that Business majors live and work in the same place, but it is also possible that they live and work in two different places.

Most Common

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

The most common occupations for Business majors, by number of employees, are Accountants & auditors, Other managers, and Financial managers.

Most Specialized

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

Compared to other majors, there are an unusually high number of Business majors working as Accountants & auditors, Financial examiners, and Financial analysts.

Highest Paid

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

The highest paid occupations by median income for Business majors are Surgeons, Physicians, and Nuclear medicine technologists and medical dosimetrists.

Occupations by Share

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

12.5M

2024 Workforce

± 83,278

2.33%

1 Year Growth

± 0.925%

The number of Business graduates in the workforce has been growing at a rate of 2.33%, from 12.2M in 2023 to 12.5M in 2024.

The largest single share of Business graduates go on to work as Accountants & auditors (8.7%). This chart shows the various jobs filled by those with a major in Business by share of the total number of graduates.

Most Common

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

The most common industries that employ Business majors, by number of employees, are Elementary & secondary schools, Computer Systems Design, and Accounting, tax preparation, bookkeeping & payroll services.

Highest Paid

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

The highest paying industries of Business majors, by average wage, are Internet publishing, broadcasting & web search portals, Securities, commodities, funds, trusts & other financial investments, and Oil & gas extraction.

Industries by Share

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

12.5M

2024 Workforce

± 83,278

2.33%

1 Year Growth

± 0.925%

The number of Business graduates in the workforce has been growing at a rate of 2.33%, from 12.2M in 2023 to 12.5M in 2024.

The industry which employs the most Business graduates by share is Elementary & secondary schools, followed by Computer Systems Design. This visualization shows the industries that hire those who major in Business.

Specialty Locations

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

PUMAS with a relatively high number of Business majors

This map shows the public use micro areas (PUMAs) in the United States where there are a relatively high population of Business majors.

Diversity

Demographic information for those who earn a degree in Business in the United States.

The average age of a person in the workforce with a degree in Business is 44.1.

The most common degree type these workers hold is a Certificate of at least 1 but less than 2 academic years. Female employees are more likely to hold Business degrees, and White students are the most common race/ethnicty group awarded degrees in Business (149 students).

Workforce Age

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

44.1

Average Age in 2024

± 0.0901 Years

0.119%

1 Year Change

± 0.289%

This chart shows distribution of ages for employees with a degree in Business. The most common ages of employees with this major are 40 and 39 years old, which represent 2.67% and 2.6% of the population, respectively.

Degrees Awarded

The most common degree types awarded to students graduating in Other General Merchandising, Sales, & Related Marketing Operations are Certificate of at least 1 but less than 2 academic years, Bachelors Degree, and Associates Degree.

Workforce Degrees

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

The most common degree types held by the working population in Business are Bachelors Degree, Masters Degree, and Professional degree.

Sex Imbalance for Common Institutions

Female (50.7%)

Most Common Sex with a Degree in this Field

This chart shows the granted degrees by sex at the 5 institutions that graduate the most students in Other General Merchandising, Sales, & Related Marketing Operations.

Race & Ethnicity by Degrees Awarded

Most Common Race or Ethnicity

White
149 degrees awarded
Black or African American
43 degrees awarded
Hispanic or Latino
19 degrees awarded

This chart shows the number of degrees awarded in Other General Merchandising, Sales, & Related Marketing Operations for each race & ethnicity. White students earned the largest share of the degrees with this major.

Race & Ethnicity by Sex

This chart illustrates the differences by sex for each race & ethnicity of Bachelors Degree recipients in Other General Merchandising, Sales, & Related Marketing Operations.

Global Diversity

The closest comparable data for the 6 Digit Course Other General Merchandising, Sales, & Related Marketing Operations is from the 2 Digit Course Business.

Most Common Countries of Origin

India
191,530 degree recipients
Mexico
166,769 degree recipients
Philippines
143,641 degree recipients

High Relative Number of Students

Singapore
2.5 times more than expected
Mongolia
2.45 times more than expected
Denmark
2.41 times more than expected

There are a relatively high number of people that were born in Singapore that hold Business degrees (2.5 times more than expected), and the most common country of origin by total numbers for non-US students earning a degree in this field is India (191,530 degree recipients).

Skills

Data on the critical and distinctive skills necessary for those working in the Other General Merchandising, Sales, & Related Marketing Operations field from the Bureau of Labor Statistics. Other General Merchandising, Sales, & Related Marketing Operations majors need many skills, but most especially Negotiation. The revealed comparative advantage (RCA) shows that Other General Merchandising, Sales, & Related Marketing Operations majors need more than the average amount of Management of Financial Resources, Management of Material Resources, and Negotiation.

These two visualizations, one a radial chart and one a bar chart, show the same information, a rating of how necessary the following skills are for Other General Merchandising, Sales, & Related Marketing Operations majors. Toggle between "value" and "RCA" to see the absolute rating of that skill (value) and the revealed comparative advantage (RCA), or how much greater or lesser that skill's rating is than the average. The longer the bar or the closer the line comes to the circumference of the circle, the more important that skill is. The importance of Management of Financial Resources is very distinctive for majors, but the Negotiation, Reading Comprehension, and Active Listening are the three most important skills for people in the field.